Course Overview

UK/EU Fees £9,250 *
International Fees £14,000 *
Duration 4 years

* Price per academic year

Course summary

Our Fashion Business Management BA is designed to create the buyers and merchandisers of the future for the fashion, business, and retail industries.

We develop your interpersonal, creative, technical and commercial skills while giving you an academic grounding in strategic business management, in order to help you to progress quickly upon graduation to employment in the retail and fashion industries. 

Using a combination of academic theory, creative skills, industry knowledge and direct business experience, our course is designed to provide the skills and knowledge required to buy, develop, build ranges and trade within the retail industry. 

Our four-year course includes a full year industry placement and the opportunity to study abroad for one semester.

The focus of our course is both home and global, to reflect the nature of the fashion and retail industries. You'll have the option to choose to develop your global business and cultural awareness by combining your year of placement with an international exchange programme, with one of our academic partners in America, Canada or Hong Kong.

We put a strong emphasis on real-world experience and you’ll benefit from an extensive and high calibre programme of guest speakers, industry-driven projects and a tutor team with considerable industry experience. 

You'll also benefit from all of the resources that London has to offer, including retailers, suppliers, museums as well as key shows, lectures and events, which you'll be encouraged to attend.

Top reasons to study with us

  • Experience London – Our vibrant Harrow Campus is just a 20-minute train ride into London
  • Get ahead before graduating – A year of business placement will provide you with practical commercial experience
  • Industry-experienced tutors – You'll be taught by tutors who have real-world experience of the retail and fashion industries
  • Get global experience – Our four-year course includes the opportunity to study abroad for one semester
  • Excellent course reputation – The University of Westminster's fashion courses have an excellent reputation within the industry.

Course structure

This is a modular course with interactive sessions covering the academic, practical and applied elements of fashion business management.

The following subjects are indicative of what you will study on this course.

Subjects of study include:

  • Career Planning
  • Fashion Marketing
  • Fashion Trends and Consumer Culture 
  • Garment Technology
  • Introduction to the Fashion Industry 
  • London Fashion 
  • Study Skills for Fashion Business Management
  • The Role and Processes of Buyers and Merchandisers

Credit Level 4

Subjects of study include:

  • Digital Trading 
  • Fashion Promotion
  • Merchandise Planning and Trading 
  • Preparing for Work
  • Range Design and Concept Development
  • Range Planning and Trading 
  • Supply Chain
  • Textiles and Product Development 
  • Visual Merchandising and Styling 

In addition, Level 5 students complete the Business Placement.

Credit Level 5

Our four-year course includes a full year industry placement and the opportunity to study abroad for one semester. You can elect to begin your placement year in the January of your second year (Level 5) or the June of the same year. You'll need to choose the earlier placement opportunity in January of your second year in order to study abroad (subject to grades achieved) in January of your third year. We offer a UK pathway option for those who choose the January option for placement but do not wish to study abroad. You'll need to complete 46 weeks in one or more places of work. Your placement will be tutor-supported throughout and assessed. All students on the course will start their fourth year and Level 6 at the same time, i.e. September of your fourth academic year.

Subjects of study include:

  • Commercial Skills and their Application 
  • Consumer Behaviour 
  • Fashion Brand Management
  • Fashion Entrepreneurship 
  • Future Trends and Insight 
  • International Buying and Merchandising Negotiation
  • Major Project 
  • Sustainable Fashion 
  • The Changing Business of Fashion 

Credit Level 6

Programme Specification

For more details on course structure and modules, and how you will be taught and assessed, see the programme specification.

Careers

The University’s Careers and Employability Service has built up a network of over 3,000 employers around the world, helping all our students explore and connect with exciting opportunities and careers and support you to achieve your full potential.

 

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Support through placements

You’ll be given substantial support both in securing your placement and during your placement year.

95-100%

Graduate employment

Fashion Business Management BA is a new course, combining two previous courses: 100% of our Fashion Merchandise Management BA students are in work and/or further study six months after graduation, as are 95% of our Fashion Buying Management BA students. 

(Source: Discover Uni - site accessed in January 2020)

Connected figures

Strong industry links

We have long-standing relationships with many excellent retailers who recruit both placement students and graduates every year

Industry links

We have long-standing relationships with many excellent retailers who recruit both placement students and graduates every year, and you’ll be given substantial support both in securing your placement and during your placement year.

Work experience

Our course includes a full-year industry placement and the opportunity to study abroad for one semester.

Destinations for students on our two previous courses (Fashion Merchandising Management BA and Fashion Buying Management BA) in 2019-20 included: 

  • ASOS
  • Boden
  • Charles Tyrwhitt
  • H&M Stockholm
  • Karl Lagerfeld Amsterdam
  • LVMH
  • L'Oreal
  • Michael Kors China
  • Monsoon
  • Net a Porter
  • Ralph Lauren
  • Selfridges
  • Uniqlo
  • Urban Outfitters

In Year 1, students are supported and encouraged to take part-time work or short-term work experience across all the sectors and roles within the fashion or related industries.

Job roles

This course will prepare you for roles such as buyers and merchandisers for the fashion, business, and retail industries.

Roles held by graduates of our two previous courses (Fashion Merchandising Management BA and Fashion Buying Management BA) include:

  • Assistant Events Manager
  • Assistant Merchandiser
  • Brand Partnerships Assistant  
  • Buying Assistant 
  • Business Development Coordinator 
  • Buying Administration Assistant 
  • Concept Designer  
  • Creative Director
  • Digital Marketing Executive 
  • E-Commerce Manager 
  • Junior Demand Planner
  • Merchandising Planner
  • Product buyer and developer
  • Web Merchandiser
  • Wholesale Inventory Coordinator

Graduate employers

Our graduates are sought as professionals working in a number of related disciplines and fields, manufacturing, supply chain management, wholesaling, marketing and promotion and some are working as entrepreneurs in the fashion and retail fields.

As well as setting up their own businesses, graduates from our two previous courses (Fashion Merchandising Management BA and Fashion Buying Management BA) have found employment at organisations including:

  • ASOS
  • BrandAlley
  • British Fashion Council
  • Burberry
  • Debenhams
  • Fortnum & Mason
  • House of Fraser
  • Louis Vuitton
  • Matchesfashion
  • Mulberry England
  • Nike
  • New Look
  • PrettyLittleThing
  • Selfridges
  • Uniqlo
  • Whistles

International Opportunities

Many of our courses offer international study and work experiences, and the University provides other global opportunities that all students can apply for - so whatever you're studying, you'll have the chance to go abroad.

Opportunities could include:

  • Taking part in semester or year-long exchanges at institutions around the world
  • Attending an international summer school or field trip
  • Developing your CV through volunteering or work placements abroad

International experience broadens horizons, boosts self-confidence, and improves global understanding, alongside being fantastic for your career.

Find out more about our international opportunities, including funding options and where you can go.

Students working and studying internationally

Course Leaders

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Our graduates are equipped to pursue careers not just in the fashion business but in other product areas from fashion to household, car parts and pharmaceuticals."

Kate Hopkin

Senior Lecturer

Kate worked for nearly 30 years in the retail industry holding senior and trainer positions in a number of well-respected department store businesses, including roles as Concessions Controller at Harrods, Merchandise Planning and Control Manager at Allders, and Head of Retail Systems at Bentalls. 

Kate began teaching in 2005 both in the further and higher education sectors before taking up a full-time post at the University of Westminster in 2008. Kate has a particular interest in the development of the individual for the workplace and lectures on Commercial Skills, Entrepreneurship, Learning Skills, Preparation for the Workplace and recent Fashion and social history.

Fashion Business Management BA is a distinct and unique course developed and delivered in close co-operation with the industry.

See full profile

Caroline Curtis

Senior Lecturer

With over 25 years’ experience in the retail industry, Caroline’s early career was as a trainee at Harrods and then a fashion department manager at Harvey Nichols and House of Fraser. A move into fashion merchandising with the Arcadia Group and Richards gave her experience at all levels from Allocator through to Senior Merchandiser and Planning Controller. A move to Warner Bros Studio Stores gave the experience of a UK start-up operation and there, as Trading Director, responsibility for buying, merchandising and store operations.

In addition to her work at the University of Westminster, Caroline acts as a consultant to the retail industry specialising in merchandising. In this role, Caroline has worked for companies including Paperchase, Krisp Fashions and NY-Lon Design. Caroline has been at the University of Westminster for more than ten years and lectures in buying, merchandising, retail and innovation at under and postgraduate level. 

See full profile
Caroline Curtis course leader photo

Our course gives you the opportunity to shape your learning in the areas which you're most interested in, be it buying, merchandising, marketing or retail."

Why study this course?

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Access to London

Benefit from the retailers, suppliers, shows and events on offer in London, which is just a 20-minute train ride from our vibrant Harrow Campus. 

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Get ahead before graduating

The year-long industry placement built into our course will provide you with valuable practical commercial experience. 

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Global opportunities

You have the option to combine your year of industry placement with the opportunity to study abroad.

Open days

Join us at an open day and get a feel for student life at the University of Westminster.

You'll get a chance to: 

  • Speak to our academic staff 
  • Hear from current students 
  • Check out our facilities 
  • Take a virtual reality tour of our student halls
  • Ask us any questions you may have about student finance and accommodation

Find an open day

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Entry Requirements

  • A Levels – BCC to ABB

  • International Baccalaureate – 27 points. We also welcome applications from students taking the IB Career related Programme

  • BTEC Extended Diploma – DMM to DDM

  • BTEC Diploma – DD to DD*

  • Access – 104 to 128 UCAS Tariff points from the Access course

In addition to one of the above, you should have:

  • GCSE English Language grade 4/C – IB grade 4 Higher Level, GCSE Maths grade 4/C – IB grade 4

If your first language is not English, you will need an IELTS score of 6.0 overall with 5.5 in each element.

We also welcome applications from students who are taking a combination of the qualifications listed above. For further information, please contact Course Enquiries.

View more information about our entry requirements and the application process

  • International Baccalaureate – 27 points. We also welcome applications from students taking the IB Career related Programme.

If your first language is not English, you will need an IELTS score of 6.0 overall with 5.5 in each element.

More information

Learn new skills

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Learn a new language

From Arabic to Spanish, you can learn a new language alongside your degree with our Polylang programme

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Develop your entrepreneurial skills

Our award-winning Creative Enterprise Centre offers industry networking events, workshops, one-to-one business advice and support for your startup projects. 

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Gain extra qualifications

We provide access to free online courses in Adobe and Microsoft Office applications, as well as thousands of specialist courses on LinkedIn Learning.

Fees and Funding

UK and EU tuition fee: £9,250 (Price per academic year)

When you have enrolled with us, your annual tuition fees will remain the same throughout your studies with us. We do not increase your tuition fees each year.

Find out how we set our tuition fees.

Funding

As well as tuition fee loans, there is a range of funding available to help you fund your studies.

Find out about undergraduate student funding options.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for and what your tuition fees cover.

International tuition fee: £14,000 (Price per academic year)

When you have enrolled with us, your annual tuition fees will remain the same throughout your studies with us. We do not increase your tuition fees each year.

Find out how we set our tuition fees.

International student funding

Find out about funding for international students.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for and what your tuition fees cover.

Teaching and assessment

How you'll be taught

Teaching methods across all our undergraduate courses focus on active student learning through seminars, workshops, problem-based and blended learning, as well as group work. Teaching will be informed by our research, giving you the benefit of the knowledge of current theories and, where appropriate, their practical application.

How you'll be assessed

Assessment methods across our undergraduate courses may include essays, reports, presentations, case studies, videos, podcasts and posters, as well as time-constrained in-class tests and exams.

 

Supporting you

Our Student Hub is where you’ll find out about the services and support we offer, helping you get the best out of your time with us.

  • Study support — workshops, 1-2-1 support and online resources to help improve your academic and research skills
  • Personal tutors — support you in fulfilling your academic and personal potential
  • Student advice team — provide specialist advice on a range of issues including funding, benefits and visas
  • Extra-curricular activities — volunteering opportunities, sports and fitness activities, student events and more

visit our student hub

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Course Location

Harrow is our creative and cultural hub.

Home to most of our arts, media and digital courses, it houses state-of-the-art facilities for every discipline, including project and gallery spaces, film studios, creative labs, collaborative learning spaces, and the creative enterprise hub. Harrow Campus is based in north-west London, just 20 minutes from the city centre by train.

For more details, visit our Harrow Campus page.

Contact us

Contact the Course Enquiries Team:

[email protected]

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Opening hours (GMT): 9am–4pm Monday to Friday

More information

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