We will be tailoring our delivery of our short courses in the year ahead, in accordance with Government guidance on physical distancing, with the safety, health and wellbeing of our University community at the heart of our decisions. This may mean that your chosen short course will be delivered online. We will notify you of any changes to the currently planned mode of delivery as soon as possible.
Whatever the way you start your Westminster experience - online, on campus or a blend of these - you can be assured of a warm welcome at our University, where your wellbeing, the quality of our teaching and your learning experience, are our priorities.
This course provides an understanding of a number of key issues in air transport management, marketing and business planning. We will consider both the airline and airport sectors of the industry. The course complements Introduction to Air Transport Economics and Planning, which covers the economic and regulatory aspects.
Who is this course for?
Although we will cover a considerable amount of material, the course is designed to be accessible to participants without detailed prior knowledge of the aviation business.
It is therefore ideal for new staff working for airlines or airports, for government departments or in aviation consultancy. It is also suitable for employees with some prior background experience who wish to broaden their understanding of the industry and reflect on current developments. This would include staff moving from operational functions into a broader management role.
The course will also be valuable for people working in related fields such as finance, economic development or tourism who deal with airline and airport issues.
The course is based around lecture sessions of 60–90 minutes' duration, incorporating time for questions and discussion, on the following topics:
- understanding air passenger demand
- airline product planning
- airport marketing
- techniques for strategy evaluation
- emerging airline business models
- cost analysis of airport operations
- scheduling: commercial and operational issues
- crew scheduling
- human resource management and organisational issues
- employee relations in the air transport industry
- characteristics of air cargo
- managing relations between airlines and airports
The Early Bird Discount is available if the course is booked more than four weeks before the start date.*
Dr Nigel Dennis is head of the Air Transport Unit, co-ordinating the aviation research and teaching activities at the University of Westminster. He has carried out consultancy work for many clients including British Airways, Ryanair, DHL, BAA and the European Commission and published numerous papers and articles.
He is course leader of the Air Transport Planning and Management MSc and has taught airline planning on the existing Master's degree programmes for 20 years.
Professor Anne Graham is a Reader in Air Transport and Tourism at the University of Westminster, specialising in airport issues. She is the author of the book 'Managing Airports: an international perspective', published by Butterworth-Heinemann.
- Professor Rigas Doganis, Principal, Rigas Doganis & Associates and Non-Executive Director, EasyJet
- Andy Hofton, Consultant, Airline Dynamics Consulting
- Kelly Ison, Chairman, Pilot Integration Committee, American Airlines
- Ken Stevens, formerly Director Corporate Real Estate and Airport Affairs, Alaska Air Group
This course is taught at our Marylebone Campus in central London, within easy walking distance of Regent's Park and Marylebone High Street.