Social Media Officer and Blogger | Beyond Skin
English Language With English Literature - 2014
The skill of conducting accurate research has proven very useful, as half of my time is spent researching ethical brands and their less ethical counterparts.
What are you doing now?
I create online content for a small ethical fashion brand, managing their social media presence and writing relevant articles both for their blog and for other publications on their behalf.
What did you find most valuable about your course at Westminster? How did the skills you learnt during your degree help you to shape your career?
The skill of conducting accurate research has proven very useful, as half of my time is spent researching ethical brands and their less ethical counterparts. Also, writing essays regularly was great practice for writing blogs, as it taught me to present facts clearly.
What was the best thing about being a student in London?
I loved being at the centre of the biggest stand-up comedy circuit in the country, so on any night of the week I could head to a gig and hear new linguistic manipulations and creations.
What extra-curricular activities did you participate in that enhanced your time at the University?
I had a 3-month internship at PR company working in digital marketing, which gave me a huge insight into social media, but also gave me an idea of what I wasn't looking for in a job: working in a big organisation for global brands with no ethical credentials, without much room for original creative input.
What advice would you give to someone thinking of pursuing a similar career?
When I represented brands I didn't believe in, my content seemed insincere. For me, the main motivation in my job comes from really believing in and identifying with the cause of ethical fashion, so my advice would be to find a company you identify with enough to be able to represent them online with confidence.
Is there anything else you would like to tell us?
I've flip-flopped between so many different industries; it took a lot of reflection and different experiences to decide on which one suited me. I often felt like I was letting people down every time I quit another job, but really I was just discovering that it wasn't right for me. I learned that it's ok to change your mind.