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About me

Dr. Pieter Verdegem is a Senior Lecturer in Media Theory in the Westminster School of Media and Communication and a member of CAMRI (the Communication and Media Research Institute). 

His research investigates the political economy of digital media and the impact of digital technologies on society.

He is a Senior Fellow of the Higher Education Academy (SFHEA) and teaches core undergraduate and postgraduate modules every year.

Prior to joining the Westminster School of Media and Communication, he was an Assistant Professor in New Media and ICT in the Department of Communication Sciences, Ghent University, Belgium (2012-2016) and a Postdoctoral Research Fellow in the Department of Informatics and Media, Uppsala University, Sweden (2011-2012). He holds a PhD in Communication Sciences from Ghent University. 


He is course leader for the MA Data, Culture and Society

His teaching interests are centred on digital media and society, the political economy of media and communication, and internet studies. 

He welcomes proposals from prospective PhD students interested in developing the following projects: 

- artificial intelligence (AI) and communication; 

- digital media and platform (political) economies; 

- social media and societal impact; 

- datafication of society; 

- automation and the future of work. 


His research covers two major areas of scholarship. First, he is investigating the political economy of media and communications, with a specific focus on digital media and technology. He is currently writing Understanding Social Media Industries for SAGE Publications. Second, he is interested in datafication, computational culture and the impact of digital technologies on society. He is currently editing the volume AI for Everyone? Critical Perspectives for the University of Westminster Press.

He has published widely in leading academic journals, such as New Media & Society, Information, Communication & Society and the European Journal of Communication


For details of all my research outputs, visit my WestminsterResearch profile.