- Fashion Research Group
About me
Gwyneth Holland is a lecturer in Fashion Marketing at the University of Westminster, specialising in fashion trends, consumer cultures and foresight. Over the past twenty years, Gwyneth has consulted for a range of leading brands, trends agencies and institutions, bringing a future lens to the fashion and lifestyle sectors. She has worked with UAL, UEL and the Fashion Retail Academy. Gwyneth is co-author of the book Fashion Trend Forecasting.
Teaching
I teach across fashion business and marketing courses, with a focus on trends and futures, consumer behaviour, communication & media
Research
My research focuses on futurity in fashion, trend forecasting and queer style cultures.