Talent only takes you so far and the ability to source jobs, negotiate rates and land projects is paramount to a long term freelance career. This workshop will teach you everything you need to know about how to attract more clients, build up a freelance business, marketing/sales and negotiation.
So you know you want to freelance, now what? This Freelance Essential session will take you through the fundamentals of marketing so you can build your business, personal brand and your bottom line after university.
After this session, you’ll be able to put together a plan of marketing activity, know which social media platforms you’ll be utilising (and why) and have an understanding of how to measure and refine your marketing activity for your freelance business.
Delivered by Digital Marketing specialist Emma Goode of 24 Fingers.
We’ll Cover:
How to define your message
The difference between inbound and outbound marketing (and when to use each one)
How to attract a consistent flow of new clients
Building your online presence, including paid ads, social media, SEO and email marketing
How each activity works together within an overall marketing strategy.
Speaker Profile
Emma is the Managing Director of 24 Fingers, which helps freelancers, start-ups and business owners who are all fingers and thumbs with their social media. By using their hands, hearts and minds (and 28 years’ experience in the industry), 24 Fingers helps aspiring business owners grow their brand through digital marketing.
Click here to book your place.
