Imran Ahmed, current marketing consultant, graduated from the International Marketing BA Honours course in 2014. While studying at Westminster, Imran was President of the Business Society for a year.
A recent campaign included a school based London-wide knife crime campaign with the Metropolitan Police and The Kiyan Prince Foundation (KPF) which is headed up by former boxing champion Mark Prince, in a fresh bid to steer children away from joining gangs. The KPF is a non-profit organisation that believes in educating young people about the devastating consequences of knife crime.
The event was also a celebration of diversity in marketing and sales, as well as discussing pressing issues in the industry and the challenges the marketing and sales profession will face in post-Brexit Britain. The Society of Sale Innovation (SOSI) started out as a campaign to Get Britain Selling and is a society to support the sales industry internationally.
Imran said: "I'm thrilled to have won this award. It's great to be in a position where I can use my skills and work with clients on major issues and have an impact. This was a very important project to me, having seen and heard first-hand accounts on the devastation knife crime can have on a community.”
He added: “Though I'm very confident that, through the support of the Metropolitan Police, the Kiyan Prince Foundation and the schools programme we have in place, this will be a successful project."