Ever realised how pitching yourself and your ideas is central to every important thing you do? Your first job interview; asking someone for a date; borrowing the money to start a business – these are all pitches, but are not taught as a crucial skill.

What it takes to pitch your business

Join alumnus Roger Mavity, author and business speaker, to find out what it really takes to pitch your way to success. From gaining work experience while studying to securing early career roles, he will provide insight into how important pitching is, and how to do it well. Roger will also explore the underlying psychology and the practical techniques behind a successful pitch.

There will be time for a Q&A session as well as informal networking and refreshments after the talk.

There will also be copies of Roger’s book, 'Life’s a Pitch', an international bestseller, and his latest book, 'How to Steal Fire', an expose of how creativity really works, published by Penguin in March 2019.


Roger Mavity, (MA Photographic Studies, 2008), is an author and business speaker. Earlier in his career, Roger ran his own advertising agency for ten years; was CEO of Granada Group’s leisure division for 12 years, where he led the pitch for the company’s takeover of the Forte Group – still the biggest hostile takeover bid in British commercial history; Chairman of Citigate, one of the UK’s most respected financial PR companies for three years; CEO of Conran Group for seven years; and is now an author with three books published and three more on the way.

Since 2013, Roger has concentrated on writing and photography. His artworks have been exhibited in London, Paris, Brussels, Ghent and Amsterdam, and he is a trustee of Pallant House Gallery in Chichester.


University of Westminster, Portland Hall, 4-12 Little Titchfield Street, London, W1W 7BY