You're invited to the first in a series of free seminars that will bring together industry practitioners, academics and speakers in order to examine and discuss the most important and often controversial topics in promotional marketing today.

The seminar will be followed by a reception and networking opportunity.


Paul Godwin

Head of Insight for the Institute of Promotional Marketing, Paul will talk about insights into the promotion spectrum, from discounts to mobile.

Colin Harper

Former Head of Insight for the Institute of Promotional Marketing and author of "Beyond Shopper Marketing", Colin will talk about his views and case studies on how current promotion techniques can be re-invented to meet the challenge of the discount environment.

Richard West

Senior lecturer at the University of Westminster, Richard has been investigating the biometric responses to sales promotions.


Register now