We live on a planet that has finite resources and yet global growth in population and consumption is rapidly exhausting these resources. While a growing population can be great for business, if we exhaust the raw materials available we will leave immense problems for future generations.
In Malcolm’s view, business has a major role to play in leading the way to more responsible management of resources. Indeed, he views business leaders as ‘stewards’ of not just financial capital, but also social and natural capital. Many businesses are become more sustainable in their management practices not just because it is the right thing to do, but also because it can be a contributor to efficiency savings, innovation and new business opportunities.
Malcolm’s talk will focus on this latter point and explore how a different perspective on ‘waste’ can generate fascinating opportunities for new business enterprise. Drawing on the theory of the ‘circular economy’ and lessons from businesses around re-manufacturing, re-purposing, up-cycling and industrial symbiosis, Malcolm will explore the scope for new customer value, new revenue streams and cost savings through innovative approaches to waste. Case examples will range from the sustainable practices of corporate giants such as Canon, to new business models such as fashion start-up ‘Elvis & Kresse’ and beer brewer ‘Toast’.
Pro-Vice Chancellor and Dean, Westminster Business School Malcolm joined the University in 2016 as Dean of Westminster Business School. His previous roles have included senior positions at a number of major UK business schools – Cranfield, Loughborough, Birmingham, Lancaster, Exeter and Edinburgh. At Loughborough University he directed the UK’s first commercially-sponsored Retail Management degrees in association with Sainsbury, C&A and Ford. At the University of Birmingham he developed the UK’s largest suite of specialist Masters programmes in Marketing and directed the MBA International Business and MBA Global Banking and Finance. At Lancaster University he was Director of the MBA, presiding at a time when the programme rose to 27th in the global Financial Times ranking.
In 2010 Malcolm joined the University of Exeter to design and launch the ground-breaking One Planet MBA in partnership with WWF International and a range of corporates including Coca Cola, IBM, Lloyds, Canon, Lafarge, Thomson Reuters and the Cooperative Group. Malcolm took the One Planet MBA from conception in 2010 to No.1 in the global MBA rankings of specialist Sustainable MBA programmes in 2013. Most recently, Malcolm was Director of MBA Programmes and Director of Educational Innovation at the University of Edinburgh. Malcolm has also worked at a senior level in the commercial world (in Strategic Marketing with Sears UK plc), and has extensive training and consultancy experience.