Course Overview

Attendance
UK/EU Fees £8,000 *
International Fees £12,500 *
Alumni Discount See details
Duration 1 year

* Price per academic year

Course summary

Tourism is an increasingly important part of our lives, and the tourism industry is one of the few global industries forecast to grow in the long term. Managing this rapidly growing industry to meet visitors' demands in a sustainable way is exciting and challenging. This long-established course will give you the knowledge, analytical abilities and skills you need to make a career as a tourism professional.

You will study at the heart of London, one of the world's leading tourism destinations. Site visits, integrated in the course modules, will allow you to explore a wide variety of aspects of the dynamic tourism industry.

Annual student feedback for the course is very positive, with teaching, staff contract and course content receiving particular praise. This reflects the tourism team's efforts to provide a valuable and effective course as well as a supportive, friendly and stimulating environment for your studies.
Members of the teaching team have published academic texts used by students of tourism at many UK universities.  You will benefit from access to these texts – and the insights of these authors.  Furthermore, staff teaching on the course are active researchers, and their teaching is informed by both their own research and their engagement with industry.  

You will learn about the nature and characteristics of tourism and explore how it can be marketed, managed and planned, examining cases from around the world. Your management and entrepreneurial skills will be developed to assist you in finding employment in many different parts of this dynamic and growing industry.

A range of option modules allows you to focus on your particular interests, and to explore the links between the different aspects of tourism. A dissertation gives you the chance to applying your learning to develop in-depth, specialist knowledge of a tourism topic of your choice.

Course structure

The following modules are indicative of what you will study on this course.

You will be able to choose three option modules, a selection of which are listed below. Please note that we cannot guarantee all option modules will run each year, as availability will depend on demand.

Core modules

This module evaluates destination development strategies, exploring alternative destination management structures and discusses the role of destination planning in limiting the negative impacts of tourism. Using a case study approach you will be challenged to explore the different scenarios and challenges used by tourism destinations around the globe. 

This module provides an opportunity to choose a subject that interests you, and to investigate it rigorously and in depth. With the support of an academic supervisor you will prepare and implement a research plan in order to complete an in-depth piece work which offers new insights and understanding relevant to tourism.

This module develops an understanding and knowledge of the essential communication and research skills needed for academic life and professional practice. It provides guidance on communicating, analytically and creatively, in the written form, digitally, orally and visually.   You will also develop the key skills needed for the successful completion of a research project, as well as developing your abilities for professional problem-solving and decision-making.

This module will help you develop a critical awareness and thorough understanding of the particular characteristics of the tourism industry and the broader implications of tourism development. You will examine the role, operation and interdependence of the various components of the tourism industry.

This module examines the use of marketing by tourism business and destinations, emphasis on the marketing mix, segmentation and the use of digital marketing for tourism communications.  The module also considers entrepreneurial practices and financial management in order to enhance your commercial awareness.  

Option modules

The module explores the demand for air travel and prospects for the future. You will evaluate the economic and commercial performance of airline and airport operators, as well as examining the broader impacts of air travel on the economy and the environment.

This module places the operation of tourism attractions, business and leisure events within the conceptual framework of the experiencescape to explore the increasingly complex interactions between producers and consumers of attraction and event experiences. You will examine the key concepts and issues that encourage the effective design of a transformative experience for attendees.

This module uses global events as examples through which we can better understand the strategic management of sports events and cultural festivals. You will analyse the different ways that events are produced and consumed internationally, examining the influence of globalisation. You will also explore the relationship between events and host cities, critiquing debates regarding the capacity of global events to define and regenerate places

This module introduces you to strategic management and develops an understanding of your own professional skills through industry practice via either a team consultancy project for, or a research work placement in the tourism and/or events industry. Building on your existing knowledge, and reflecting on and transforming your professional skills, you will examine a current issue on behalf of your industry partner.

This module provides an understanding of the relationship between tourism, culture and society. You will explore tourism as a socio-cultural phenomenon and its impacts on societies around the globe. By drawing on case studies from both developing and developed world you will acquire an understanding of the socio-cultural dynamics of tourism on a theoretical and practical level, evaluating industry responses related to social entrepreneurship and corporate social responsibility.  

Professional accreditation

This course is accredited by the tourism management institute (TMI) meaning you can be confident it will give you the knowledge, understanding, skills and experience which will fully prepare you for a career in tourism destination management.

Entry Requirements

The course is aimed at graduates seeking to establish or develop a management career in the tourism industry in the UK or abroad. As a minimum, you should have a good Honour's degree or equivalent.

Exceptionally an applicant without these formal qualifications, but with considerable work experience in the tourism or related industries, may be accepted at the discretion of the Course Leader.

If your first language is not English, you will need an IELTS score of at least 6.5 (or equivalent) with a minimum score of 6.0 in each component.

View more information about our entry requirements and the application process.

The course is aimed at graduates seeking to establish or develop a management career in the tourism industry in the UK or abroad. As a minimum, you should have a good Honour's degree (normally an Upper Second) or equivalent.

Exceptionally an applicant without these formal qualifications, but with considerable work experience in the tourism or related industries, may be accepted at the discretion of the Course Leader.

If your first language is not English, you will need an IELTS score of at least 6.5 (or equivalent) with a minimum score of 6.0 in each component.

More information

Careers

Graduates of this course have gone on to establish careers in a wide variety of fields around the world, including:

  • national and regional tourism organisations in the UK and overseas
  • marketing roles with transport organisations such as airlines and tourism destinations
  • working for companies specialising in business tourism

Some of our graduates have launched their own travel agency businesses, while others work in a variety of management roles in hotels, and in consultancy roles for tourism research organisations.

The positions held by our recent graduates include the following.

Travel, tour operations and attractions

  • Founder of travel agency, California
  • Owner of an American travel agency
  • Sales executive for a South American travel organiser

Education and research

  • PhD candidate, UK
  • Teaching at university, Turkey
  • Tourism consultancy, Sicily

Marketing

  • Market research company, UK
  • Sales and marketing manager for English Heritage
  • Web designer, Finland
  • Marketing manager for an American convention bureau
  • Marketing executive for an upmarket tour operator
  • E-commerce manager for a hotel chain

Conference and events

  • Events manager, Chicago Institute of Technology
  • Nagoya Tourism and Convention Bureau, Japan
  • Business and conference tourism company, Paris
  • Conference producer for an HR company

Hotels and hospitality

  • Hotel quality standards auditor, UK
  • Hotel manager, France
  • Intercontinental hotel, Lebanon
  • Corporate revenue manager for a European hotel chain

Transport

  • Marketing and sales, Eurostar
  • Regional manager for an international rail company
  • British Airways
  • El Al

Travel journalism

  • Editor, Tourism Concern
  • Journalist on business tourism magazine, Greece
  • Governments and tourism boards
  • Mexico tourist board
  • Mauritius tourism development board
  • Tourism officer, Tuscany Regional Authority
  • Manager for the meeting, incentive, conference and exhibitions sector for a national tourist board

Our Careers and Employability Service is here to support you to achieve your full potential.
 
With a growing network of over 3,000 employers around the world and a team of experienced careers consultants, we provide you with a variety of opportunities to work and develop new skills. As a University of Westminster student, you’ll have access to our services throughout your studies and after you graduate.
 
We can help you:
    •    find work placements, graduate jobs or voluntary experience related to your course
    •    discover international opportunities to enhance your employability
    •    write effective CVs and application forms
    •    develop your interview and enterprise skills
    •    plan your career with our career consultants
    •    gain insights into your chosen industry through mentoring
    •    meet employers and explore your career options at our employer fairs, careers presentations and networking events 
 
Find out more about the Careers and Employability Service.

 

Find out more about other employability initiatives at the University of Westminster. 

Fees and Funding

UK and EU tuition fee: £8,000 (Price per academic year)

When you have enrolled with us, your annual tuition fees will remain the same throughout your studies with us. We do not increase your tuition fees each year.

Find out how we set our tuition fees.

Alumni discount

This course is eligible for an alumni discount. Find out if you are eligible and how to apply by visiting our Alumni discounts page.

Funding

As well as tuition fee loans, there is a range of funding available to help you fund your studies.

Find out about postgraduate student funding options.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for separately and what your tuition fees cover.

International tuition fee: £12,500 (Price per academic year)

When you have enrolled with us, your annual tuition fees will remain the same throughout your studies with us. We do not increase your tuition fees each year.

Find out how we set our tuition fees.

Alumni discount

This course is eligible for an alumni discount. Find out if you are eligible and how to apply by visiting our Alumni discounts page.

Funding

Find out about funding for international students.

Scholarships

The University is dedicated to supporting ambitious and outstanding students and we offer a variety of scholarships to eligible undergraduate students, which cover all or part of your tuition fees.

Find out if you qualify for one of our scholarships.

Additional costs

See what you may need to pay for separately and what your tuition fees cover.

Course Location

Our Marylebone Campus has benefitted from a multi-million-pound refurbishment resulting in new workshops, digital studios and development of the Marylebone Library. The campus is home to Westminster Business School and our award-winning Architecture, Planning and Tourism courses. For more details, visit our Marylebone Campus page.

Contact us

Contact the Course Enquiries Team:

+44 (0)20 7915 5511

[email protected]

Opening hours (GMT): 9am–4.30pm Monday to Friday

More information

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