University’s Distant Horizon Award sponsors Business students to present paper at New York conference
Business and Management 30 August 2016
To showcase their research papers, recent Business Management BA Honours graduates Jordan Lewis-Pryde and Rory Sadler attended the conference which is now in its third year and which was supported by Facebook and the Association for Computing Machinery.
Jordan presented a paper entitled ‘A Social Networking Strategy for Improving Knowledge Management and Communication in the Travel Industry’, while Rory showcased his research on ‘Social Media Strategies in the Retail Sector: Analysis and Recommendations for Three Multi-National Retailers’. Rory was successful in winning the Best Paper Award out of 57 accepted papers for the conference.
Rory said: “It was an experience I never thought I would have and I was so proud to have had a paper published and to have been able to travel to somewhere as incredible as New York. Being an undergraduate and having a paper published is very rare. It was with the University’s help – in particular Dr Richard Evans’s – that this opportunity was offered to me. The Distant Horizons Award of the University made it financially possible and it meant I was able not only to travel to one of the world’s best cities, but I was also able to meet other academics, experience an American university campus and network with influential industry figures.”
He added: “It was a true honour to have won Best Paper at the conference and it was not something I was expecting with it being my first published paper. The Award gave me a lot of confidence in myself and my capability, and has really enhanced my CV. This has also influenced my decision over continuing my studies beyond undergraduate level as I am now looking at courses to start next year.”
Jordan said: "With the amazing help from Dr Richard Evans, I was able to travel across the Atlantic to have a paper published with the MISNC in New Jersey. It was such an honour to represent the work achieved by Richard and myself through University of Westminster and was an amazing opportunity to meet great industry professionals. It was also a great joy to travel with Rory, he is a passionate and driven individual. The Distant Horizons Award has made this whole experience possible and has created great future career prospects."
The students’ trip were made possible by the University of Westminster’s Distant Horizons Award which finances international travel for our UK undergraduate students who wish to take part in academic or career-related events or activities overseas but who may not have the financial capability to do so. Experiences that enable our staff and students to operate in an increasingly interconnected, internationalised world are key to the University’s Global Engagement strategy.
The research papers were developed with the support of Dr Richard Evans, Lecturer in Information Management, who taught the students on the Westminster Business School’s Enterprise Social Networks module. Dr Evans said: “This is a tremendous achievement for Jordan and Rory and reflects very positively on the research being conducted by students at the University of Westminster. Best wishes to both Jordan and Rory for their future careers!”
About Westminster Business School:
Westminster Business School, University of Westminster, is one of London’s leading centres for professional business education. The School offers a wide range of undergraduate, postgraduate and professional programmes, including the AMBA accredited MBA.
All of our degrees are professionally focused and prepare students for working in their chosen careers. Alongside our quality courses, students have opportunities to enhance their practical experience through internships, professional placements and study abroad. Our central London location provides strong links with the business and government communities enabling us to bring practitioners and experts into the classroom on a regular basis.
We have a diverse student population which reflects London’s demographic variety and every year we welcome hundreds of students from Asia, Australia, continental Europe and the United States. We also have visiting scholars and researchers from all over the world. Although we are a school with a strongly international outlook, we also offer a range of part-time qualifications for working professionals.