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19 February: Alumni Lecture Series - How disruption is becoming increasingly important in marketing

30 January 2014

In honour of the 175th Anniversary, The University is holding a series of Alumni lectures which celebrate the achievements of several of our former students.

Date and time: 19 February, 6.45pm. Venue: Chiltern Hall, Marylebone Campus.

In this lecture Jeffrey Dodds (MBA 2002) Chief Marketing Officer at Virgin Media will join us to discuss ‘How disruption is becoming increasingly important in marketing’ followed by Q&A session. The challenge of 'cutting through' in today's increasingly cluttered media environment is getting harder and harder for advertisers. In this lecture Jeff explores the growing importance of creative and media disruption as a legitimate marketing method for getting ahead of the competition.

All are welcome, but you need to register online.

For further information please contact the Alumni team: alumnievents@westminster.ac.uk.


About the University of Westminster:

The University of Westminster boasts a vibrant learning environment attracting more than 20,000 students from over 150 nations and we continue to invest in our future with new developments, research projects and new ideas.

We offer highly attractive practice-based courses that are independently rated as excellent, many with international recognition. Our distinguished 175-year history has meant we lead the way in many areas of research, particularly politics, media, art and design, architecture and biomedical sciences, and our position in the city of London allows us to continue to build on our close connections with leading figures and organisations in these areas as well as in the worlds of business, information technology, politics and law.

Our commitment to educating graduates for the needs of professional life attracts high quality students from within the UK and around the globe.

Internationalisation, employability and sustainability are key elements in the University of Westminster’s vision for the future and we strive to ensure the very highest standards are met and maintained.


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