Digital Media Development BSc Honours

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UCAS code: GP43 | Institution code: W50 | Attendance mode: Full-time
Start: 16 September 2017
Duration: 3 or 4 years
Location: Central London
Campus: Cavendish

Important tuition fee information – please read.

Home/EU: £9,250.00
Overseas: £12,500.00

Digital media development is a specialised topic of computer science that focuses on the development of interactive applications that respond to user actions by presenting rich multimedia content using various forms of interaction. The increasing capabilities of the web, high tech devices and mobile technology provide enormous potential for engaging users in innovative ways of interaction with state-of-the-art interfaces. The digital tech industry requires practitioners with good understanding of user experience (UX) principles and good technical competences for developing advanced user interfaces. The Digital Media Development BSc Honours addresses all aspects of the digital media development process, from conceptualisation and design, to implementation and testing with primary focus on front end development.

The programme offers three directions of specialisation:

  • web application design and development
  • mobile application design and development
  • 3D user interfaces design and development.

These specialisation areas directly address an increasing skills shortage in the digital tech industry, a sector that currently employs 2.5 million people in UK and is the fastest growing industry in the UK economy (according to analysis by Tech City UK and innovation charity Nesta).

Course content

The core modules of the course will enable you to possess theoretical knowledge and practical skills on: UX principles of a range of interfaces and digital media applications; user centred design and development of web applications ranging from simple web sites, to responsive sites that adapt to multiple platforms and devices to web mobile apps; 2D and 3D user interfaces and web analytics. In the second and third years of the degree (Levels 5 and 6), students are able to select option modules that can give them a direction of further specialisation to native mobile application development; server side, or back end development; and 3D digital media and games.

Teaching methods include lectures, seminars, practical classes and laboratory work, supported by online material and periods of independent study. Assessment methods may include exams, in-class tests, essays, presentations, coursework and, practical or technical reports.

The degree supports students to:

  • Practice the design and development of responsive Web applications and 2D and 3D user interfaces
  • Learn programing and the use of libraries (like JQuery and Bootstrap), as well software (Adobe CC) and games platforms to create Web applications, 2D and 3D user interfaces
  • Experiment with combining different technologies to create innovative user interfaces and testing user experience following formal research methods and analytics
  • Explore the use of advanced motion capture facilities combined with programming motor sensor devices such as Kinect and Leap Motion to create user interaction with state-of-the-art user interfaces
  • Develop a rich electronic portfolio including web applications incorporating 2D animation that adapt to multiple device sizes, native mobile applications and 3D user interfaces and gain industry certification for the professional use of major commercial software (like Adobe CC).

Subjects of study

The following subjects are indicative of what you will study on this course. For more details on course structure and modules, and how you will be taught and assessed, see the full course document.

Year 1 (Credit Level 4)

The first year provides you with an underpinning of the subject area. You will be introduced to basic UI/UX principles and the process of designing digital media from requirements gathering and specifications to design of traditional web sites and 2D interactive media. The first year provides also a solid understanding of programming concepts and languages that are used to create digital media.
Subjects of study include:

  • 2D Interactive Media Development
  • Computer Systems Fundamentals 
  • Programming Principles 
  • User Experience 
  • Web Design and Development.

Year 2 (Credit Level 5)

The second year allows progressing to more advanced topics of front end development ranging from responsive websites to 3D interactive media development and usability testing. The curriculum builds onto the fundamental conceptual knowledge attained in Level 4 to apply it to field-specific subjects. The emphasis is on developing your professional skills and learning how digital media projects are managed and organised. Creative modules allow you to build your portfolio in order to demonstrate your technical and creative skills.

Subjects of study include:

  • 3D Interactive Media Development
  • Advanced Client-side Development
  • Game Engine Architectures
  • Mobile Application Development 
  • Object Oriented Programming
  • Server-side Web Development 
  • Usability Testing.

Sandwich placement year

You can choose to take a year-long placement between Years 2 and 3 to work in the Digital and creative industries. This gives you the opportunity to practice and enhance the skills you have learnt, and develop a better understanding of the needs of the industry and professional practices, as well as gaining work experience which is invaluable for your final year of study and long-term career prospects.

Year 3 (Credit Level 6)

The third year builds on specific skills attained in Level 5, and exposes you to the specialised research topics of digital media design and development. You will complete a project of your own choice (a game, a dynamic and responsive web application or a mobile app) that provides you with the opportunity to develop more advanced skills and techniques in the potential area you will be seeking employment.

Subjects of study include:

  • Advanced Interactive Media Development
  • Digital marketing, Social Media and Web Analytics
  • Final Year Project 
  • Information Driven Entrepreneurship and Enterprise
  • Mobile Native Application Development
  • Mobile User Experience.

Course team

Dr Daphne Economou 

Additional costs information

To check what your tuition fees cover and what you may need to pay for separately, see our What tuition fees cover page.

Westminster electives Westminster Elective modules icon

As part of your course you can take elective modules at Level 5 and Level 6. Electives are an exciting opportunity to widen your experience at university and to gain skills and knowledge that will help make you more employable. Find out about Westminster electives.

Professional recognition

The course is accredited by the British Computer Society (BCS).

International Foundation course

We work in partnership with Kaplan International College London to provide Foundation courses for international students who don’t meet our Bachelor’s degree entry requirements. For more information visit the Kaplan International College webpage.

Study in the city

If you study at the University of Westminster, everything that London has to offer is on your doorstep.

Our central London campuses are ideally located for the city's fantastic learning institutions including libraries, archives and museums, as well as opportunities for shopping, eating out, enjoying London's nightlife or just simply relaxing.


After choosing your course, one of your biggest decisions will be where to live, and we aim to make that choice as easy as possible. Whether you want to apply for our Halls of Residence or live in private housing, we can help you to find the right accommodation.

Fees, funding, bursaries and scholarships

In recent years the University of Westminster's scholarship scheme has been the largest university scholarships scheme in the UK, and our Scholarships Department won the Times Higher Education inaugural Award for Outstanding Support for Overseas Students.

Personal tutoring

All students on courses of a year or more and who are registered for more than three modules will be allocated a personal tutor.

Your personal tutor will be there to support you from induction onwards, helping you to integrate into the University, academically and socially, at an early stage. They will be able to give you advice and support on academic and personal matters affecting your study, as well as developmental advice through regular individual and group tutorials.

Language support

Polylang is a University-wide programme through which you can study a language as a free choice module.

Personal advice and counselling

While most students overcome any problems with help from friends, family or a personal tutor, the University's free counselling and advice services are there if you need them.

International Westminster

With one of the UK's largest international student populations, the University of Westminster has plenty of experience in giving you the help and support you need to make the most of your time with us.

Study Abroad and Summer School programmes

Westminster's Study Abroad programme has been running for more than 15 years, and is one of the largest in the UK – each year we welcome hundreds of visiting students from universities all over the world.

If you are already studying outside the UK, the programme offers you the opportunity to study with us for one or two semesters, or for a period in the summer.

Sport and recreation

The University has extensive sport and recreation facilities, with a sports hall and gym at Harrow, a state-of-the-art gym at Regent Campus, and the University sports ground by the River Thames at Chiswick.

Students' Union

University of Westminster Students' Union (UWSU) aims to make sure you have the best university experience possible by providing a range of activities and support, from sports clubs to society groups, educational advice and social events.

Upcoming undergraduate open days

18 March 2017Undergraduate open dayCavendish, Regent Street, Little Titchfield Street, Marylebone
21 June 2017Undergraduate open dayCavendish, Regent Street, Little Titchfield Street, Harrow, Marylebone
View subject-specific open days

Science and Technology

Our active research and postgraduate programmes also ensure that undergraduate students are in close contact with the cutting edge of applied scientific knowledge.

Find out more about our faculty

Student success

Ten of the School's best BSc Computer Games final year students exhibited at the V&A Museum.

Watch our video

Watch our video to find out more about studying Digital Media Development with us.