Dr Shelley Aylesworth-Spink
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Shelley Aylesworth-Spink is Principal Lecturer in Public Relations and Advertising and Course Leader for the BA (Hons) PR and Advertising. She worked for 25 years in public relations for companies and organisations in the private sector and broad public sector. Her areas of practice include communications strategy, crisis communications, media relations, corporate communications, internal communications and fundraising communications. Shelley has a PhD in Cultural Studies, and a Masters of Public Administration with a focus on health policy, both from Queen’s University in Canada; she also has a BA in English Literature and Language from the University of Waterloo.
Shelley is a Fellow in the Higher Education Academy and holds a postgraduate certificate in higher learning. Her degree-level teaching has included modules about persuasive communications, strategic communications, digital communications, integrated advertising and public relations campaigns, media relations and promotional culture.
Her research is motivated by the perception of pervasive global disease outbreaks, or a “world on edge,” to study the interdisciplinary application of public relations, media studies, cultural studies and science and technology studies fields. The primary purpose of her research is to strengthen the empirical and theoretical connections between disciplines that are traditionally addressed separately.