Dr Shelley Aylesworth-Spink

Principal Lecturer

+44 20 7911 5000 ext 68288
Harrow Campus Northwick Park HA1 3TP

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Shelley Aylesworth-Spink is Principal Lecturer in Public Relations and Advertising and Course Leader for the BA (Hons) PR and Advertising. She worked for 25 years in public relations for companies and organisations in the private sector and broad public sector. Her areas of practice include communications strategy, crisis communications, media relations, corporate communications, internal communications and fundraising communications. Shelley has a PhD in Cultural Studies, and a Masters of Public Administration with a focus on health policy, both from Queen’s University in Canada; she also has a BA in English Literature and Language from the University of Waterloo.

Shelley is a Fellow in the Higher Education Academy and holds a postgraduate certificate in higher learning. Her degree-level teaching has included modules about persuasive communications, strategic communications, digital communications, integrated advertising and public relations campaigns, media relations and promotional culture.

Her research is motivated by the perception of pervasive global disease outbreaks, or a “world on edge,” to study the interdisciplinary application of public relations, media studies, cultural studies and science and technology studies fields. The primary purpose of her research is to strengthen the empirical and theoretical connections between disciplines that are traditionally addressed separately.

2018

Health Public Relations (2018)
Aylesworth-Spink, S. 2018. Health Public Relations. in: Public Relations Theory: Application and Understanding Wiley.

2017

The Failure of Public Relations during a Pandemic Outbreak: Using Actor-Network Theory to Highlight the News Media as a complex mediator (2017)
Aylesworth-Spink, S. 2017. The Failure of Public Relations during a Pandemic Outbreak: Using Actor-Network Theory to Highlight the News Media as a complex mediator. Public Relations Journal. 11 (1).
Finding Hope in Media Hype: The Challenges of Crisis Communications During Disease Outbreak (2017)
Aylesworth-Spink, S. 2017. Finding Hope in Media Hype: The Challenges of Crisis Communications During Disease Outbreak. Research Journal of the Institute for Public Relations. 3 (2).

2016

Protecting the Herd: An Analysis of Public Relations Responses to the 2015 Measles Outbreak Originating at Disneyland and Disney California Adventure Park (2016)
Aylesworth-Spink, S. 2016. Protecting the Herd: An Analysis of Public Relations Responses to the 2015 Measles Outbreak Originating at Disneyland and Disney California Adventure Park. Case Studies in Strategic Communication. 5 (10), pp. 191-219.
Take the lead from students (2016)
Aylesworth-Spink, S. 2016. Take the lead from students. New Vistas. 2 (2), pp. 12-15.

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