Chartered Postgraduate Diploma in Marketing (Stage 1)
| Start date |
September 2010 |
Marylebone, Central London Small study groups Excellent track record of results CIM accredited study centre |
| Course length |
6 months, part-time | |
| Fees 2010 |
See Fees and Funding |
|
| Contact |
enquiries@westminster.ac.uk |
Overview
Developing the role of marketing in an organisation falls to its most senior marketing staff. If you make a significant contribution towards your organisation’s corporate and business strategy, including board decisions, then the Chartered Institute of Marketing's (CIM) Chartered Postgraduate Diploma in Marketing (Stage 1) could be for you.
This course is for marketing professionals who are middle or senior managers aspiring to reach director level and demonstrate a high level of leadership.
Building on your substantial marketing knowledge, you will use strategic analysis and marketing techniques to promote and lead both policies and campaigns in the organisation and externally to target markets and stakeholders.
On completion of the CIM Postgraduate Diploma you may progress onto the MSc Marketing Strategy and Communications.
What you'll study
You’ll build an understanding of the theoretical and practical aspects of strategic marketing via a flexible and innovative approach to learning that includes group work, seminars and podcasts.The four course modules are:
- Analysis and Decision Making
- Emerging Themes
- Marketing Leadership and Planning
- Managing Corporate Reputation.
Your future
As a Chartered Postgraduate Diploma in Marketing (Stage 1) postgraduate, you can look forward to excellent career prospects at senior management, and possibly board level, in UK and international marketing, marketing communications and media organisations.
The Chartered Institute of Marketing's affiliate membership fee gives you CIM membership during your MA qualification.
How to apply
To apply for the Chartered Postgraduate Diploma in Marketing (Stage 1), you will need one of the following:
- The CIM Professional Diploma in Marketing (either 2003 syllabus or 2009 syllabus); or
- The CIM Advanced Certificate in Marketing; or
- An undergraduate degree in marketing or a degree in business with half of the credits gained in marketing; and
- relevant work experience in senior positions in the marketing and marketing services sector.
If English is not your first language, you will need an overall IELTS score of at least 6.5 with a minimum 6.0 score in each component.
You can apply for this course in two ways:
UKPass with code P044018
UKPass is a free national postgraduate application service which allows you to apply, track and make changes to your application online.
By post or email
You can download an application form in pdf format, which you can print out, fill in and post to our Admissions Office. If you do not have access to a printer, please call us on the number below and we will post an application form out to you.
Admissions Office
University of Westminster
Marylebone Site
35 Marylebone Road
London NW1 5LS
Telephone: +44 (0)207 911 5000
Fax: +44 (0)207 911 5788
mrdmark@westminster.ac.uk
If you’re an international student, you can find out the latest information on UK Visa requirements from the Home Office.
If you'd like more information, please contact us using the contact details above.
