Petros Iosifidis
Director of Studies: Prof. Nicholas Garnham
Second Supervisor: Prof. Vincent Porter
Aim of the study
Media concentration policy in Europe and the public interest
This work uncovered the technological, economic, political, socio-cultural and legal forces influencing media concentration regulatory policies and action and discussed the ways of safeguarding media pluralism. It focused on the different methods of measuring media concentration with a view to promoting media pluralism and diversity. I embarked on a systematic study of various methods of regulating and measuring media concentration. The findings highlighted a number of problems: none of the proposed methodologies can effectively establish ‘media influence’ and effects on pluralism; different indicators of assessing concentration are likely to lead to disparate conclusions as to its level in a given market; a system that is applicable to all information services with different characteristics is hardly conceivable.
PhD experience
It was a privilege to be accepted in one of the top universities in London and have well-known supervisors Although I wasn't meeting with them often (it was once a month I think) it nevertheless helps a lot to use the experience of top academics in the field who are experts in the topic under investigation. My supervisors enabled me to establish useful contacts with other experts whose ideas/views helped in the fast completion of my PhD (I finished it in 2.5 years). But as most doctoral students I was isolated, studying a lot from home and not interacting with others on a regular basis (I was based in central London then with limited space/facilities for students - the Harrow campus set up later). Still, one of the best experiences was my participation in the Doctoral Student Network with other universities abroad which in 1994 enabled me to travel to Montpellier, France and present preliminary results of my work.
What you would suggest to a new PhD student...
Start writing drafts of the thesis from the outset and not wait till the writing-up stage. This way the work will become more efficient and the completition date will be closer.Publications
Books
Refereed Journal Articles
Book Chapters
Research interests
- Broadcasting policy and regulation in Europe
- Media ownership and media pluralism
- The impact of technological convergence on regulatory frameworks
- The information society, digital television and digital exclusion
- The prospects of public service broadcasting in the digital era
Current Job
Lecturer in Media and Communications and Director of the MA in Communication Policy Studies at City University, London.
Contact details
Department of Sociology, Room: D628
E-mail: P.Iosifidis@city.ac.uk

