Connecting the creative and culture industries in China and the UK
The China Media Centre is based in the Communications and Media Research Institute of the University of Westminster, the United Kingdom’s leading research unit for media. It was launched in 2005 by Sun Yusheng, Vice-President of China Central Television, and Jeremy Paxman, Presenter of BBC Newsnight, in 2005.
The Centre marks the University’s commitment to the understanding of China, and to extending our international research on the media. China is daily more influential in the world, economically, politically and culturally. Its media have played important parts in the extraordinary changes that have taken place within China since 1978 and are now establishing themselves around the world, as China’s eyes and voice.